Concern about climate change and the future of the planet is undoubtedly a top priority. Every day, the population is bombarded with information, news, videos, and reports detailing the state of the planet and how crucial it is to change behaviors now!
We are in the final stretch of another year and are about to celebrate Christmas. This is a particularly favorable time of year for the large-scale production of waste.
There's nothing better than reiterating the role each citizen plays in changing behavior, namely increasing the circularity of materials, preventing waste, and separating it in the correct recycling bin.
Following this, RESINORTE, in partnership with Sociedade Ponto Verde, is launching the communication and awareness campaign "This Christmas and Always, Recycling is in Your Hands!".
This is a digital campaign aimed at sensitizing and educating different target audiences about the national importance of meeting community goals, with a special focus on the goal of resuming selective collection and the goal of preparing for reuse and recycling.
We know that many citizens already separate their waste, but we also know that not everyone always does so, nor in all their activities, workplace, events, or vacations.
Our radio spot is 23 seconds long.
Listen to it here:
You can hear it live on the radio:
Rádio Cidade Hoje
Rádio Clube de Lamego
Rádio Douro Nacional
Rádio Fundação
Rádio Montemuro
Rádio Santiago
Rádio Vizela
Follow everything on our Social Media: Facebook, Instagram and LinkedIn.
Do you have questions about how you should recycle?
On this page you will find the Recycling Bin Code with useful information about what can and cannot go into the Recycling Points.
